Last weekend, I headed to Art Basel in Miami for a special event with Vanity Fair. This was my first time to Art Basel and I was so excited. I’ve always wanted to go so spending my first day with Vanity Fair was extra special.
I got the opportunity to listen to a few panels throughout the day. The one that stood out to me the most was about Style (and Power) to the People. The panel consisted of Jory Des Jardins (SheKnows Media Senior Vice President of Global Strategic Alliances), Jessica Teves (co-founder of BlogHer), and Yael Alkalay (StyleCaster Editor-in-Chief). They discussed the impact and influence of Internet culture on trendsetting and spotting. It was great to hear them speak about what brands really look for when working with influencers like myself. Two pieces of advice that were great for any blogger/influencer to know are:
- Be authentic and know that your audience will always resonate with that.
- if you consider yourself a blogger, you need other platforms to expand. Get on social media and expand your brand.
What would you wear to Art Basel?